Pump.fun Stages Comeback with Revamped Live-Streaming Feature After Controversy

Pump.fun has re-emerged as a disruptive force in live-streaming after addressing safety concerns that plagued its platform in late 2024. CEO Alon Cohen claims the service now captures 1% of Twitch's market share and 10% of Kick's, signaling rapid adoption since its relaunch with enhanced moderation protocols.

The platform differentiates itself through instant creator payouts, which Cohen boasts are "100 times" competitive rates. This monetization model challenges established players by directly linking token launches with creator compensation—a hybrid approach unique to Web3 streaming ecosystems.

Controversy initially forced Pump.fun to suspend operations when users engaged in extreme self-harm stunts to promote tokens. The phased reintroduction began with 5% of users earlier this year before expanding globally, demonstrating the team's risk mitigation strategy for Web3's unregulated frontiers.